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Why Africa’s creative industries may be better prepared for AI than the global North

Why Africa’s creative industries may be better prepared for AI than the global North

By Garon Campbell, Founder and Director, Breadbin ProductionsFor years, African creative industries were measured against systems they were never designed to resemble. The comparison was almost always structural due to smaller budgets, leaner crews, less

A story of reinvention, resilience and leadership

A story of reinvention, resilience and leadership

The Nedbank IMC has added a singular voice to its 2026 line-up: Kabelo Mabalane, cultural icon, pastor, endurance athlete and one of South Africa’s most decorated musicians, will take the stage on 17 September 2026

Key takeouts from Dentsu’s landmark brand reset report

Key takeouts from Dentsu’s landmark brand reset report

Dentsu’s Brand Reset industry report highlights the value of digital video and Connected TV and the rapidly closing gap between the deliverables provided by them and traditional Linear TV. Cheryl Ingram, founder and CEO of

Trust Among South Africans is Fracturing Along Income Lines Amid Widespread Insularity

Trust Among South Africans is Fracturing Along Income Lines Amid Widespread Insularity

The 2026 Edelman Trust Barometer shows that South Africans are placing responsibility on business leaders and employers to act as trust brokers and help bridge divides across society.As economic pressure and uncertainty mount, people are

5 myths that might be derailing your digital marketing strategy

5 myths that might be derailing your digital marketing strategy

By Mateen Suliman, Business Development Executive for digital media at iqbusinessDigital marketing has never had more tools, targeting options, and dashboards. And yet, many brands are working harder than ever for returns that feel smaller than

More Content Won’t Fix a Clarity Problem

More Content Won’t Fix a Clarity Problem

Most businesses don’t have a content problem. They have a clarity problem that content inevitably exposes. Across industries, brands are publishing more than ever before. Campaigns are live. Channels are full. Internal teams are producing at pace. On paper, this

The 2026 Youth Panel: The Next Shift – A Gen Z and Gen Alpha Conversation

The 2026 Youth Panel: The Next Shift – A Gen Z and Gen Alpha Conversation

A 21-year-old entrepreneur advising corporates on Gen Z: Marko Stavrou, the Gen Z Guy and founder of Genlink. A 9-year-old performer, Desmond Koolen, already commanding a global audience. Both will share the stage at the

The Procurement Paradox: How the spreadsheet killed the strategic CMO

The Procurement Paradox: How the spreadsheet killed the strategic CMO

There is a quiet coup happening in the C-suite. It isn’t being led by a rival brand or a disruptive startup, but by a department two floors down: procurement, writes Pieter Geyser, Commercial Director, Humanz.In the

The power of micro communities: Why Reddit belongs in your media plan

The power of micro communities: Why Reddit belongs in your media plan

By Natascha Torres, Head of Digital Media Strategy at iqbusinessSocial and programmatic platforms such as Google, Meta, TikTok, YouTube and LinkedIn are popular with advertisers for good reasons. They offer proven, cost-effective reach, engaging creative formats,

Cost-of-Living Anxiety is Reshaping SA Consumer Behaviour

Cost-of-Living Anxiety is Reshaping SA Consumer Behaviour

By Bonita Christie, Business Unit Director, Publicis Commerce ExperientialBefore the fuel price increase is announced, South African consumers are already doing the mental arithmetic. They know it is coming. And so, quietly and without fanfare,